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The second edition of Business Communication is a comprehensive textbook specially designed to meet the needs of management students. The text material has been restructured to provide a more balanced and exhaustive coverage of the subject and give an in-depth coverage of the core components of business communication. The book is now divided into four parts comprising 21 chapters. Beginning with an introduction to the principles of business communication in the first part, it goes on to discuss the written aspects in the second part. While the third part concentrates on developing oral skills for business, the fourth part analyses specific communication needs.
Additional Info
| Author | Meenakshi Raman, Prakash Singh |
| Publisher | Oxford University Press |
| Language | English |
| Binding Type | Paper Back |
| Main Category | Commerce & Business |
| Sub Category | Management |
| ISBN13 | 9780198077053 |
| SKU | BK 0001857 |
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