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Business Intelligence and Analytics, 10e provides the only comprehensive, up-to-date guide to today's revolutionary management support system technologies and showcases how they can be used for better decision-making. The 10th edition focuses on Business Intelligence (BI) and analytics for enterprise decision support in a more streamlined book. In addition to traditional decision support applications, this edition expands the reader?s understanding of the various types of analytics by providing examples, products, services and exercises by discussing Web-related issues throughout the text. Features Introduction of management support systems (MSS) technologies Extensive supply chain and ERP coverage. Comprehensive coverage of data warehousing. Organizational and societal impacts. Detailed coverage of implementation and integration. Table of Contents Part I Decision Making and Analytics: An Overview Chapter 1 An Overview of Business Intelligence, Analytics and Decision Support Chapter 2 Foundations and Technologies for Decision Making Part II Descriptive Analytics Chapter 3 Data Warehousing Chapter 4 Business Reporting, Visual Analytics and Business Performance Management Part III Predictive Analytics Chapter 5 Data Mining Chapter 6 Techniques for Predictive Modeling Chapter 7 Text Analytics, Text Mining and Sentiment Analysis Chapter 8 Web Analytics, Web Mining and Social Analytics Part IV Prescriptive Analytics Chapter 9 Model-Based Decision Making: Optimization and Multi- Criteria Systems Chapter 10 Modeling and Analysis: Heuristic Search Methods and Simulation Chapter 11 Automated Decision Systems and Expert Systems Chapter 12 Knowledge Management and Collaborative Systems Part V Big Data and Future Directions for Business Analytics Chapter 13 Big Data and Analytics Chapter 14 Business Analytics: Emerging Trends and Future Impacts.
| Author | Ramesh Sharda, Dursun Delen, Efraim Turban |
| Publisher | Pearson Education |
| Language | English |
| Binding Type | Paper Back |
| Main Category | Commerce & Business |
| ISBN13 | 9789352866489 |
| SKU | BK 0114226 |
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