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Book cover number 1 for Industrial Marketing written by Thomas Fotiadis, Adam Lindgreen, George J. Siomkos, Christina Öberg, Dimitris Folinas published by Sage Publications

Industrial Marketing

Thomas Fotiadis

Adam Lindgreen

George J. Siomkos

Christina Öberg

Dimitris Folinas

Rs.4,932

Rs. 6,166

20% OFF

Inclusive all taxes

Binding: Paper Back

Publisher: Sage Publications

Language: English

This Product is out of stock

Description

An introductory textbook on industrial marketing and supply chain management that discusses industrial products and pricing, as well as key topics such as co-creation of value, big data, innovation, green practices and CSR.

Additional Info
Author Thomas Fotiadis, Adam Lindgreen, George J. Siomkos, Christina Öberg, Dimitris Folinas
Publisher Sage Publications
Language English
Binding Type Paper Back
Main Category Commerce & Business
Sub Category Marketing
ISBN13 9781529778533
SKU BK 0180908

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