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Drawing on years of research into making ideas stick, Chip Heath and Karla Starr outline six critical principles that will give anyone the tools to understand and communicate numbers with more transparency and meaning. Offering practical principles to help us imagine numbers at all scales, Making Numbers Count shows us how to transform them into concrete, vivid and meaningful messages so that we can make better decisions every day.
| Author | Chip Heath, Karla Starr |
| Publisher | Penguin Books |
| Language | English |
| Binding Type | Paper Back |
| Non Fiction | Self Help & Motivation |
| ISBN13 | 9781804996218 |
| SKU | BK 0188317 |
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